Greenroot

Plants outlive subscriptions.

Pay once. Water on time. Watch them grow.

Reserve my copy - £4.99

Full refund if I don't ship.

Charged today. 67% off the £14.99 launch price.

9:41 100%

Saturday, May 3

Today

3 tasks

Monstera

Living room

Water

Calathea

Bedroom

Mist

Pothos

Kitchen

Rotate

Holiday mode on

Reminders paused until May 26. Schedule emailed to your sitter.

Today
Plants
Journal
Settings

Every plant app is broken in the same three ways.

If you’ve quit one of these, you already know.

Planta Greg PictureThis PlantIn Blossom Plant Parent
01

£60-90 a year

for features that should be a checkbox. Planta, Greg, PlantIn, and Blossom all paywall basic watering reminders behind subscriptions. Reviewers call it extortionate.

02

AI that's wrong,

then sells you a 7-day trial. PictureThis (1.05M ratings) gates identification behind a paywall and 38% of its reviews are 1-2 stars.

03

Reminders

that don't work. "Reminders never fire after iOS updates." "Lost three years of plant data when I switched phones." Reviewers begging for the basics.

Same complaints, every week.

“Reminders never fire after iOS updates. Defeats the entire purpose.”
Planta · 1-star review
“Identified my dracaena as a Snake Plant. Then refused to do another scan unless I subscribed.”
PictureThis · 1-star review
“£70 a year just to be reminded to water my pothos. Are you kidding me?”
Greg · 2-star review
“Lost three years of plant data when I switched phones. Support told me to start over.”
PlantIn · 1-star review

The research

7,585 reviews. Same complaint, every week.

I read every one. People keep asking for the same things: reminders that arrive, a photo timeline that survives a phone swap, a way to pause everything when they go on holiday. And they want to pay once instead of forever.

App Store reviews of Planta, Greg, PictureThis, PlantIn, Blossom and Plant Parent · May 2026

What good looks like

Plants don’t need much. Just someone who remembers.

Greenroot remembers, so you don’t have to. Ignore the app for weeks. The schedule will be where you left it.

What it does

A handful of things, done properly.

Reminders

Notifications that actually arrive on time.

One schedule per plant. The notification arrives whether the app is open, closed, or face down on the bedside table for a week.

No “you’ve been inactive” upsells. No going quiet after a phone update.

Lock screen · 9:41

Greenroot

now

Time to water your Monstera

Living room · last watered 7 days ago

Greenroot

Mist your Calathea today

Photo journal

A timeline of every plant, growing.

Drop a photo whenever you remember. They line up by date. Six months in, you scroll back and see how much has changed.

Stored on your phone. Optional iCloud sync. Never uploaded to a server.

Monstera, 6 months

Living room · 28 photos

Jan
Mar
May
Jul
Swipe through 28 frames

Holiday mode

Go away. Come home to living plants.

One toggle pauses every reminder while you’re away, then picks up exactly where it left off. Email a sitter the schedule with one tap.

No more “I went away for 2 weeks and came back to a graveyard.”

Holiday mode

Away from

May 12

Sunday

Back on

May 26

Sunday

3 plants paused

Monstera7d cadence
Calathea3d cadence
Pothos10d cadence

Also in v1.0

iCloud sync

iPhone and iPad stay in lockstep. No accounts to make.

Custom schedules

Water, fertilise, repot. Set the cadence per plant.

Rooms and groups

Drag plants into rooms. Bulk-water a whole shelf.

Take it with you

Export plants, photos and care log as CSV. Yours to keep, even if you leave.

Coming in v1.1: adaptive watering, Home Screen widget, weather alerts. Your votes shape what comes first.

Pricing

£14.99. Once. Forever.

Six plant apps charge you a subscription. This one charges you once.

One purchase, unlocks everything. No accounts, no ads, no recurring charges.

App Year 1 Year 5
Planta
£34.99 £174.95
Greg
£39.99 £199.95
PictureThis
£34.99 £174.95
Greenroot
£14.99 £14.99

Showing Year 1 and Year 5. Rotate or view on desktop for the full breakdown.

Five years of Greg buys you a Monstera. Or this app, forever. UK App Store prices, May 2026. Pre-orders pay £4.99 today and lock that price for v1.

Founding pre-order

Pre-order £4.99. 67% off launch.

v1 launches at £14.99. Pre-orders lock in £4.99 and shape what ships first.

Locked launch price

Never goes up.

Refund anytime

Before launch, no questions.

Early access

4 weeks before public launch.

Founding badge

First 100 pre-orders only. Visible in-app forever.

Reserve my copy - £4.99

Charged today. Full refund if I don’t ship. Founding-member badge limited to the first 100 pre-orders.

What’s next

You vote, I build.

After v1 ships, the next release is whatever paying users vote for. Suggest something below, or upvote what’s already on the list.

Loading the roadmap…

In progress

Built in public.

  1. Done

    Review research

    7,585 reviews analysed across 6 incumbents. Top complaint themes mapped. v1 spec locked.

  2. Now

    Demand validation

    This page. Reddit devlog. 20+ pre-orders or I rework before building. Kill criteria are public.

  3. Next

    Build

    8 weeks of building. Weekly progress emails. Pre-orders get early access 4 weeks before launch.

  4. Launch

    App Store release

    Pre-orders turn into the full app on launch day. Founding-member badge for everyone on this list.

Aaron

Last update · 4 May 2026

Hi, I’m Aaron.

I’ve bought four plant apps in five years. Each one turned into a subscription trap or quietly stopped sending reminders after an iOS update. So I’m building the one I actually want to use - and pay for once.

No team behind me. No marketing department. No investor with a hockey-stick spreadsheet. Just me, Greenroot, and a houseplant collection.

Want to talk?

Tell me what you’d actually use, and I’ll send you a free copy at launch.

15 minutes. No script. I’m doing this with the first 20 people who book in.

Book a 15-min call →

FAQ

Will it really stay one-time forever? +

Yes. The whole reason this exists is that subscriptions in this category are broken. You buy v1 once. Future big updates will be paid upgrades you can opt into - never auto-renewing, never required. If I ever change that, you keep the original price.

Why £14.99? +

Roughly what a houseplant costs. Less than 6 months of Greg, more than the £4.99 App Store anchor that signals low effort. Pre-orders pay £4.99 because committing to a stranger’s app deserves a discount.

What if you don't actually ship? +

You get a full refund. One click, no questions. The pre-order is held until launch. If I bail, the money goes back. If I ship, you get early access 4 weeks before launch and a founding-member badge.

When does it launch? +

Target [TARGET MONTH]. The build is 8 weeks once validation hits its target. I’ll email you the day early access opens and again the day the App Store listing goes public.

What about plant identification? +

PictureThis, PlantNet, and iNaturalist are all free or near-free and identify plants better than I could. Use them once when you bring a plant home. Then use Greenroot to keep it alive. I'm not trying to be a worse version of an app you already have.

Where is my data stored? +

On your phone. iCloud keeps it in sync between your iPhone and iPad - that part is encrypted by Apple. I don’t run a server. I don’t have your email tied to your data. I don’t track anything you tap inside the app. There’s nothing for me to sell.

What if I want a feature that's not in v1? +

Tell me. After you sign up I send a 90-second survey, and the open-text answers shape v1.1. The roadmap stays public.

Is there an Android version? +

Not in v1. iPhone only. The widgets, weather alerts, and iCloud sync that make Greenroot useful are all built specifically for Apple. Rebuilding them on Android would be another 8-week project. If 2,000+ people on the waitlist ask for Android, I’ll consider it.

Stay close

Not ready? Join the list.

One email a week with build progress and the launch announcement. Unsubscribe in one click, no follow-up.

No spam. No selling your address.